June 24, 2009
The book Iconoclast by Gregory Berns takes a look at the creative process from a neurological perspective. Using recent advances in neuroscience, Berns disproves previous assumptions about creativity and describes ways that we can all learn to think differently. A great book both in terms of content and style of writing, definitely worth the read [...]
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June 24, 2009
According to an article in Fast Company adapted from the book Iconoclast, advances in neuroscience have shed new light on the key attributes of creativity. What amazes me is that many of the discoveries re-enforce the value of improv in stimulating the creative process. Some of the main points on creativity: “The important elements for [...]
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