When looking for more creative ideas, people always say to “think outside the box.” But thinking creatively isn’t really about thinking outside the box, but rather removing the concept of a “box” or, rather, the filters in your head.
To get to some truly unique ideas, you want to tap into the subconscious ideas in your head. This exercise can help you at the beginning of a brainstorming session because it can help you do just that.
You can also do this as a fun, unique team-building game.
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